{"id":7313,"date":"2021-10-22T05:05:09","date_gmt":"2021-10-22T12:05:09","guid":{"rendered":"https:\/\/www.logiwa.com\/?p=7313"},"modified":"2025-05-06T02:48:30","modified_gmt":"2025-05-06T09:48:30","slug":"beginning-inventory-opening-stock","status":"publish","type":"post","link":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock","title":{"rendered":"Inventory System: Beginning Inventory and Opening Stock"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;auto&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; custom_css_main_element=&#8221;.blog-toc ol, .blog-toc ul {||    list-style-type: decimal!important;||}||.blog-toc ul {||    list-style-type: disc!important;||}||||.blog-toc {||margin: 0!important;||}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Every company whose business involves the management of stock should be familiar with inventory-related terminology. Some of the many terms include: active stock, aisle, ATA, ATD, <a href=\"\/blog\/reduce-backorders\">backorder<\/a>, barcode, SKU, blind receiving, 3PL, 4PL, buffer stock, ending inventory, cargo, cross-aisle, consolidation, <a title=\"Warehouse Cross Docking\" href=\"https:\/\/www.logiwa.com\/blog\/warehouse-cross-docking\">cross docking<\/a>, cycle count, DDP, DSD, EAN, <a href=\"https:\/\/www.logiwa.com\/blog\/first-in-first-out-warehousing\">FIFO<\/a>, LIFO, fixed slot, inventory system and more. <strong>Beginning inventory<\/strong> is arguably one of the most important of these concepts.<\/p>\n<p><!--more--><\/p>\n<div class=\"blog-toc\">\n<p>In this guide, we\u2019ll help you understand:<\/p>\n<ol>\n<li><a href=\"#1\" rel=\"noopener\">The concept of beginning inventory<\/a><\/li>\n<li><a href=\"#2\" rel=\"noopener\">Calculating your beginning inventory<\/a><\/li>\n<li><a href=\"#3\" rel=\"noopener\">Using beginning inventory in your operations<\/a><\/li>\n<li><a href=\"#4\" rel=\"noopener\">Managing inventory across multiple warehouses<\/a><\/li>\n<\/ol>\n<\/div>\n<h2 id=\"1\">What is Beginning Inventory?<\/h2>\n<p>The <strong>beginning inventory calculation<\/strong> is vital for those companies with warehouses of any size. Starting a new month with more inventory in hand than the month prior? This might be the best course of action if you\u2019re preparing for a big sales campaign or the mad rush of Black Friday, Cyber Monday, and the whole holiday season. Starting the month with less stock than when you started? This is good news if special promotions are over or you expect demand to decrease. However, without accurate beginning inventory calculations, you\u2019ll be managing warehouse inventory levels by feelings instead of by fact.<\/p>\n<p>The term &#8220;beginning inventory&#8221; is simply the number of products in stock at the start of an accounting period. Different businesses will, of course, count inventory in different ways. If you\u2019re stocking items such as shoes or shovels, you probably count in simple units. If you\u2019re dealing in raw materials such as gravel, bark dust, and the like, you\u2019ll count in unit quantities such as weight or volume. Or you might be dealing with more complex inventory such as both assembled computers and their component parts. Whatever the case, it\u2019s important to count the same item types the same way every time you take inventory. The next step is to put those accurate counts to use in making smart business decisions that ensure smooth ordering and fulfillment operations. This is where the <strong>beginning inventory calculation<\/strong> comes into play.<\/p>\n<h2 id=\"2\">How to Calculate Beginning Inventory<\/h2>\n<p>You have the figures of <a title=\"Ending Inventory\" href=\"https:\/\/www.logiwa.com\/blog\/ending-inventory\">ending inventory<\/a> and cost of goods sold (COGS) from the previous period. With those in hand, you can start to <strong>calculate beginning inventory<\/strong> for the start of a new accounting period. The formula is as follows:<\/p>\n<p><strong><i>Beginning Inventory Formula = (COGS + Ending Inventory) \u2013 Inventory Purchases<\/i><\/strong><\/p>\n<p>Let&#8217;s explain it with a simple example:<\/p>\n<p>Say that you are a white goods seller and you sold 1000 washing machines during the last accounting period, each costing $200 to manufacture. The <a title=\"Cost of Goods Sold\" href=\"https:\/\/www.logiwa.com\/blog\/cost-of-goods-sold\">cost of goods sold<\/a> is calculated by multiplying the manufacturing price by the quantity:<\/p>\n<p><strong><i>COGS = Manufacturing Price x Quantity<\/i><\/strong><\/p>\n<p><i>$200 x 1000 = $200,000<\/i><\/p>\n<p>Assume that you have 250 washing machines left at the end of the period. You\u2019ll also need to know the ending inventory value for the period, which is simply calculated by multiplying the manufacturing price by the remaining quantity of products:<\/p>\n<p><strong><i>Ending Inventory = Manufacturing Price x Remaining Quantity<\/i><\/strong><\/p>\n<p><i>$200 x 250 = $50,000<\/i><\/p>\n<p>The last element in the beginning inventory formula is the value of purchases made during the accounting period. To calculate it, all you need to have is manufacturing price and inventory quantity purchased. Assume you purchased 200 washing machines during the period:<\/p>\n<p><strong><i>Inventory Purchases = Manufacturing Price x Quantity<\/i><\/strong><\/p>\n<p><i>$200 x 200 = $40,000<\/i><\/p>\n<p>With all these figures in hand, you simply plug them into the beginning inventory formula:<\/p>\n<p><strong><i>Beginning Inventory = (COGS + Ending Inventory) &#8211; Purchases<\/i><\/strong><\/p>\n<p><i>($200,000 + $50,000) &#8211; $40,000 = $210,000<\/i><\/p>\n<p>According to all these calculations, your beginning inventory is worth $210,000 at the start of the new accounting period. <strong>Calculating beginning inventory is just that easy<\/strong>. Now it\u2019s just a matter of using that information to optimize your stock operations!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;center-vertically&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#eef1f8&#8243; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#6717cd 51%|#0b0b0b 100%&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;42px|auto|45px|auto|false|false&#8221; custom_padding=&#8221;30px|40px|30px|40px|false|false&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;0px&#8221; box_shadow_blur=&#8221;10px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.09)&#8221; global_module=&#8221;3761&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;30px&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Request a free demo to learn more about Logiwa WMS.<\/h3>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><!-- [et_pb_line_break_holder] --><script><!-- [et_pb_line_break_holder] -->  hbspt.forms.create({<!-- [et_pb_line_break_holder] -->    portalId: \"3469233\",<!-- [et_pb_line_break_holder] -->    formId: \"350e3ad2-eb09-46b1-9079-3f728ec2c0ea\",<!-- [et_pb_line_break_holder] -->    region: \"na1\"<!-- [et_pb_line_break_holder] -->  });<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;auto&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2 id=\"3\">Where to Use Beginning Inventory<\/h2>\n<p>Now that you know <strong>how to find beginning inventory<\/strong> for your own business, it is time to put it to use. You should have your beginning inventory values calculated for all different stocked items at the start of each accounting period. Not only does having this information help you optimize warehouse operations, it helps you manage cash flow, can assist you when qualifying for any bank loans and will even inspire confidence with investors and partners. Since inventory is generally the biggest asset that ecommerce companies have, it is vital to know what you should have in hand from the start of a new period &#8211; for both your operations and your company&#8217;s financial health.<\/p>\n<p>Beginning inventory is necessary for internal accounting documentation. This figure may help you with ecommerce bookkeeping in many ways, such as spotting possible discrepancies, guessing future production, and tracking inventory write-offs due to any theft, loss, or decline in demand. When you can rely on your inventory figures at the beginning of every period, it is easier to deal with the inevitable fluctuations in market conditions.<\/p>\n<p>As mentioned, knowing your beginning inventory also helps you manage cash flow and even impacts the tax deductions you can realize. For example, carrying too much inventory will reduce your tax benefit since deductions are calculated after the goods are sold, deemed worthless, or disposed of. And of course keeping excess stock on hand adds to both <a href=\"\/blog\/warehousing\">warehousing<\/a> costs and potential financial risk.<\/p>\n<p class=\"in-content-optin\"><strong>You may also like: <\/strong>Want to learn how to calculate <a href=\"https:\/\/www.logiwa.com\/blog\/calculate-inventory-turnover-ratio\">inventory turnover ratio<\/a>? Check out the inventory turnover ratio calculator and improve your turnover ratios over time.<\/p>\n<h2 id=\"4\">Beginning Inventory with Multiple Warehouses<\/h2>\n<p>Many large companies deal with high-volume shipping operations every day where stock is divided up and warehoused at different centers in different locations. This of course helps improve delivery times and decreases shipping costs. To help manage these complex operations, large companies generally prefer to use <a href=\"https:\/\/www.logiwa.com\/solutions\/ecommerce-shipping-software\" title=\"Ecommerce Shipping Software\">optimized shipping processes<\/a>. When companies deploy a cloud-based ordering, fulfillment and shipping software system across their distribution network, they can simply login from anywhere they are and have access to real-time inventory counts. Without minimal effort, they can calculate ending and beginning inventories, automate the labeling process, integrate digital scales, different group shipping options, and enjoy many more time, money, and labor saving benefits.<\/p>\n<h2>Conclusion<\/h2>\n<p>Calculating beginning inventory might seem straightforward, but its importance in ordering and fulfillment can&#8217;t be overstated. These values drive informed business decisions. Fluctuating inventory levels can signal strong sales, supply chain issues, or shifts in market demand. Understanding these shifts is crucial for B2C or DTC success. Harness the power of Logiwa WMS to <a href=\"https:\/\/www.logiwa.com\/industries\/ecommerce-inventory-management-software\">optimize your inventory management<\/a> today!\u00a0<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.logiwa.com\/wp-content\/uploads\/2024\/02\/Blog-Logiwa-Peak-Season-Report.png&#8221; alt=&#8221;Blog &#8211; Logiwa Peak Season Report&#8221; title_text=&#8221;Blog &#8211; Logiwa Peak Season Report&#8221; url=&#8221;https:\/\/www.logiwa.com\/resources\/whitepapers\/2023-peak-season-analysis&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|20px|20px|20px|20px&#8221; box_shadow_style=&#8221;preset1&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><strong>Related Terms<\/strong><\/p>\n<p><a href=\"https:\/\/www.logiwa.com\/blog\/consignment-inventory-stock\"><strong>Consignment Inventory<\/strong><\/a><\/p>\n<p><span>Consignment inventory arrangements offer benefits for both suppliers and retailers. Click here to find out more about consignment inventory management.<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/days-in-inventory-formula\">Days in Inventory Formula<\/a><\/strong><\/p>\n<p><span>Here is everything you need to know about the days in inventory formula, how to calculate it, and the ways to improve your inventory days formula to optimum levels<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/average-inventory-formula\">Average Inventory Formula<\/a><\/strong><\/p>\n<p><span>The average inventory formula with all necessary definitions is here in Logiwa Blog. To learn more about how to calculate your average inventory, keep reading our article!<\/span><\/p>\n<p><a href=\"https:\/\/www.logiwa.com\/blog\/barcode-inventory-system\"><strong>Barcode Inventory System<\/strong><\/a><\/p>\n<p><span>With a Barcode Inventory System, you can make your warehouse operations much faster and simpler. Click here and learn more about inventory system with barcode!<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/optimize-inventory-holiday-rush\">Optimize Inventory<\/a><\/strong><\/p>\n<p><span>Getting well-prepared for the holiday season and optimizing inventory is the most crucial task that retailers can do for their business.<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/perpetual-inventory-system\">Perpetual Inventory System<\/a><\/strong><\/p>\n<p><span>Perpetual inventory system is fully covered here from the definition to perpetual inventory system examples. Click and learn What is the perpetual inventory system now!<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/ending-inventory\">Ending Inventory<\/a><\/strong><\/p>\n<p><span>From description to benefits, here is everything about Ending Inventory. Click now to learn how to calculate ending inventory and the details of ending inventory formula.<\/span><\/p>\n<h2>FAQs<\/h2>\n<h3>What is beginning inventory?<\/h3>\n<p>Beginning inventory refers to the book value of a company&#8217;s inventory at the start of an accounting period. The beginning inventory will almost always be the same as your ending inventory (also called &#8220;closing inventory&#8221;).<\/p>\n<h3>How do you calculate beginning inventory?<\/h3>\n<p>The formula is: Beginning Inventory = (COGS + Ending Inventory) \u2013 Inventory Purchases<\/p>\n<h3>What is the difference between ending inventory and beginning inventory?<\/h3>\n<p>Ending inventory is calculated by summing up your beginning inventory and net purchases and extracting it from your cost of goods sold (COGS). Bginning inventory, on the other hand, is calculated by adding your COGS to ending inventory and extracting the result from purchases.<\/p>\n<h3>Why is calculating beginning inventory necessary?<\/h3>\n<p>Beginning inventory is necessary because it shows you how many products you have in your stock at the start of each period. This lets you better understand sales and operational trends for a certain business and make improvements accordingly.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_code _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is beginning inventory?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Beginning inventory refers to the book value of a company's inventory at the start of an accounting period. The beginning inventory will almost always be the same as your ending inventory (also called \\\"closing inventory\\\"). \"}},{\"@type\":\"Question\",\"name\":\"How do you calculate beginning inventory?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The formula is: Beginning Inventory = (COGS + Ending Inventory) \u2013 Inventory Purchases\"}},{\"@type\":\"Question\",\"name\":\"What is the difference between ending inventory and beginning inventory?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Ending inventory is calculated by summing up your beginning inventory and net purchases and extracting it from your cost of goods sold (COGS). Bginning inventory, on the other hand, is calculated by adding your COGS to ending inventory and extracting the result from purchases.\"}},{\"@type\":\"Question\",\"name\":\"Why is calculating beginning inventory necessary?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Beginning inventory is necessary because it shows you how many products you have in your stock at the start of each period. This lets you better understand sales and operational trends for a certain business and make improvements accordingly.\"}}]}<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_code _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<script type=\"application\/ld+json\">{<!-- [et_pb_line_break_holder] -->  \"@context\": \"https:\/\/schema.org\/\",<!-- [et_pb_line_break_holder] -->  \"@type\": \"HowTo\",<!-- [et_pb_line_break_holder] -->  \"name\": \"How to Calculate Beginning Inventory\",<!-- [et_pb_line_break_holder] -->  \"description\": \"Learn to calculate beginning inventory for the start of a new accounting period with cost of goods sold (COGS) and ending inventory figures.\",<!-- [et_pb_line_break_holder] -->  \"step\": [<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"HowToStep\",<!-- [et_pb_line_break_holder] -->      \"position\": \"1\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Understand the Beginning Inventory Formula\",<!-- [et_pb_line_break_holder] -->      \"itemListElement\": {<!-- [et_pb_line_break_holder] -->        \"@type\": \"HowToDirection\",<!-- [et_pb_line_break_holder] -->        \"text\": \"The formula to calculate the beginning inventory is: Beginning Inventory = (COGS + Ending Inventory) \u2013 Inventory Purchases.\"<!-- [et_pb_line_break_holder] -->      }<!-- [et_pb_line_break_holder] -->    },<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"HowToStep\",<!-- [et_pb_line_break_holder] -->      \"position\": \"2\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Calculate the COGS\",<!-- [et_pb_line_break_holder] -->      \"itemListElement\": [<!-- [et_pb_line_break_holder] -->        {<!-- [et_pb_line_break_holder] -->          \"@type\": \"HowToDirection\",<!-- [et_pb_line_break_holder] -->          \"text\": \"The cost of goods sold (COGS) is calculated by multiplying the manufacturing price by the quantity: COGS = Manufacturing Price x Quantity. For example, if you sold 1000 washing machines during the last accounting period, each costing $200 to manufacture, COGS will be $200 x 1000 = $200,000.\"<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->      ]<!-- [et_pb_line_break_holder] -->    },<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"HowToStep\",<!-- [et_pb_line_break_holder] -->      \"position\": \"3\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Calculate the Ending Inventory\",<!-- [et_pb_line_break_holder] -->      \"itemListElement\": [<!-- [et_pb_line_break_holder] -->        {<!-- [et_pb_line_break_holder] -->          \"@type\": \"HowToDirection\",<!-- [et_pb_line_break_holder] -->          \"text\": \"Calculate the ending inventory by multiplying the manufacturing price by the remaining quantity of products: Ending Inventory = Manufacturing Price x Remaining Quantity. For example, if you have 250 washing machines left at the end of the period, the ending inventory will be $200 x 250 = $50,000.\"<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->      ]<!-- [et_pb_line_break_holder] -->    },<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"HowToStep\",<!-- [et_pb_line_break_holder] -->      \"position\": \"4\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Calculate the Inventory Purchases\",<!-- [et_pb_line_break_holder] -->      \"itemListElement\": [<!-- [et_pb_line_break_holder] -->        {<!-- [et_pb_line_break_holder] -->          \"@type\": \"HowToDirection\",<!-- [et_pb_line_break_holder] -->          \"text\": \"Calculate the value of purchases made during the accounting period by multiplying the manufacturing price by the inventory quantity purchased: Inventory Purchases = Manufacturing Price x Quantity. For example, if you purchased 200 washing machines during the period, the inventory purchases will be $200 x 200 = $40,000.\"<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->      ]<!-- [et_pb_line_break_holder] -->    },<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"HowToStep\",<!-- [et_pb_line_break_holder] -->      \"position\": \"5\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Calculate the Beginning Inventory\",<!-- [et_pb_line_break_holder] -->      \"itemListElement\": [<!-- [et_pb_line_break_holder] -->        {<!-- [et_pb_line_break_holder] -->          \"@type\": \"HowToDirection\",<!-- [et_pb_line_break_holder] -->          \"text\": \"Now, plug all these figures into the beginning inventory formula: Beginning Inventory = (COGS + Ending Inventory) \u2013 Purchases. So, the beginning inventory would be ($200,000 + $50,000) \u2013 $40,000 = $210,000. This will be the value of your beginning inventory at the start of the new accounting period.\"<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->      ]<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  ]<!-- [et_pb_line_break_holder] -->}<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;recommended-content-callout&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;0deg&#8221; background_color_gradient_stops=&#8221;#6717cd 1%|#2d6ef9 100%&#8221; background_color_gradient_start=&#8221;#63a2d9&#8243; background_color_gradient_end=&#8221;#3469b2&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px|30px|50px|30px|false|false&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;0px&#8221; box_shadow_blur=&#8221;10px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.09)&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_line_height=&#8221;32px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;text-align: center !important;&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2>Scale up B2C fulfillment with an integrated digital warehouse and fulfillment system<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; module_class=&#8221;blog-callout-tiles&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;three-pl&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">3PL<\/h3>\n<p>Cloud 3PL software for high-volume fulfillment excellence<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/industries\/cloud-3pl-software\">Third Party Logistics Warehouse Software<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;warehouse-management&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Warehouse Management<\/h3>\n<p>Modern digital WMS powers a modern fulfillment experience<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/solutions\/digital-warehouse-management-software\">Warehouse<br \/>Software<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;inventory-management&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Inventory Management<\/h3>\n<p>Improve your inventory across your supply chain.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/industries\/ecommerce-inventory-management-software\">Inventory<br \/>Software<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every company whose business involves the management of stock should be familiar with inventory-related terminology. Some of the many terms include: active stock, aisle, ATA, ATD, backorder, barcode, SKU, blind receiving, 3PL, 4PL, buffer stock, ending inventory, cargo, cross-aisle, consolidation, cross docking, cycle count, DDP, DSD, EAN, FIFO, LIFO, fixed slot, inventory system and more. [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":9634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[34,56,33],"tags":[],"class_list":["post-7313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inventory-management","category-supply-chain","category-warehouse-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.1 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Inventory System: Beginning Inventory and Opening Stock | Logiwa | WMS<\/title>\n<meta name=\"description\" content=\"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inventory System: Beginning Inventory and Opening Stock\" \/>\n<meta property=\"og:description\" content=\"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\" \/>\n<meta property=\"og:site_name\" content=\"Logiwa | WMS\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-22T12:05:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-06T09:48:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Logiwa Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Logiwa Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\"},\"author\":{\"name\":\"Logiwa Marketing\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1\"},\"headline\":\"Inventory System: Beginning Inventory and Opening Stock\",\"datePublished\":\"2021-10-22T12:05:09+00:00\",\"dateModified\":\"2025-05-06T09:48:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\"},\"wordCount\":2491,\"publisher\":{\"@id\":\"https:\/\/www.logiwa.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp\",\"articleSection\":[\"Inventory Management\",\"Supply Chain\",\"Warehouse Management\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\",\"url\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\",\"name\":\"Inventory System: Beginning Inventory and Opening Stock | Logiwa | WMS\",\"isPartOf\":{\"@id\":\"https:\/\/www.logiwa.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp\",\"datePublished\":\"2021-10-22T12:05:09+00:00\",\"dateModified\":\"2025-05-06T09:48:30+00:00\",\"description\":\"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage\",\"url\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp\",\"contentUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp\",\"width\":1140,\"height\":400,\"caption\":\"beginning-inventory\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.logiwa.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Inventory System: Beginning Inventory and Opening Stock\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.logiwa.com\/#website\",\"url\":\"https:\/\/www.logiwa.com\/\",\"name\":\"Logiwa | WMS\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.logiwa.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.logiwa.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.logiwa.com\/#organization\",\"name\":\"Logiwa\",\"url\":\"https:\/\/www.logiwa.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png\",\"contentUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png\",\"width\":203,\"height\":66,\"caption\":\"Logiwa\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/logiwa\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1\",\"name\":\"Logiwa Marketing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g\",\"caption\":\"Logiwa Marketing\"},\"url\":\"https:\/\/www.logiwa.com\/blog\/author\/marketing\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Inventory System: Beginning Inventory and Opening Stock | Logiwa | WMS","description":"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock","og_locale":"en_US","og_type":"article","og_title":"Inventory System: Beginning Inventory and Opening Stock","og_description":"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.","og_url":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock","og_site_name":"Logiwa | WMS","article_published_time":"2021-10-22T12:05:09+00:00","article_modified_time":"2025-05-06T09:48:30+00:00","og_image":[{"width":1140,"height":400,"url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp","type":"image\/webp"}],"author":"Logiwa Marketing","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Logiwa Marketing","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#article","isPartOf":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock"},"author":{"name":"Logiwa Marketing","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1"},"headline":"Inventory System: Beginning Inventory and Opening Stock","datePublished":"2021-10-22T12:05:09+00:00","dateModified":"2025-05-06T09:48:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock"},"wordCount":2491,"publisher":{"@id":"https:\/\/www.logiwa.com\/#organization"},"image":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage"},"thumbnailUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp","articleSection":["Inventory Management","Supply Chain","Warehouse Management"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock","url":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock","name":"Inventory System: Beginning Inventory and Opening Stock | Logiwa | WMS","isPartOf":{"@id":"https:\/\/www.logiwa.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage"},"image":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage"},"thumbnailUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp","datePublished":"2021-10-22T12:05:09+00:00","dateModified":"2025-05-06T09:48:30+00:00","description":"Understanding inventory systems is key to high-volume fulfillment. Our inventory management system ensures uninterrupted fulfillment.","breadcrumb":{"@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#primaryimage","url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp","contentUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/beginning-inventory.jpg.webp","width":1140,"height":400,"caption":"beginning-inventory"},{"@type":"BreadcrumbList","@id":"https:\/\/www.logiwa.com\/blog\/beginning-inventory-opening-stock#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.logiwa.com\/"},{"@type":"ListItem","position":2,"name":"Inventory System: Beginning Inventory and Opening Stock"}]},{"@type":"WebSite","@id":"https:\/\/www.logiwa.com\/#website","url":"https:\/\/www.logiwa.com\/","name":"Logiwa | WMS","description":"","publisher":{"@id":"https:\/\/www.logiwa.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.logiwa.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.logiwa.com\/#organization","name":"Logiwa","url":"https:\/\/www.logiwa.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png","contentUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png","width":203,"height":66,"caption":"Logiwa"},"image":{"@id":"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/logiwa\/"]},{"@type":"Person","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1","name":"Logiwa Marketing","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g","caption":"Logiwa Marketing"},"url":"https:\/\/www.logiwa.com\/blog\/author\/marketing"}]}},"modified_by":"Baris Duransel","_links":{"self":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/7313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/comments?post=7313"}],"version-history":[{"count":3,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/7313\/revisions"}],"predecessor-version":[{"id":27106,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/7313\/revisions\/27106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/media\/9634"}],"wp:attachment":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/media?parent=7313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/categories?post=7313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/tags?post=7313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}