{"id":1069,"date":"2019-02-04T14:25:52","date_gmt":"2019-02-04T22:25:52","guid":{"rendered":"https:\/\/www.logiwa.com\/?p=1069"},"modified":"2025-05-02T04:28:10","modified_gmt":"2025-05-02T11:28:10","slug":"how-to-create-an-amazon-product-listing-that-sells","status":"publish","type":"post","link":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells","title":{"rendered":"Amazon Product Listing"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;auto&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text ul_item_indent=&#8221;30px&#8221; admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.22.2&#8243; header_4_font_size=&#8221;15px&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p>In this article, we&#8217;ll guide you through the essential steps to create Amazon product listings that are not just informative but optimized to sell. We&#8217;ll explore the importance of an effective product title, high-quality images, key feature bullets, and a detailed product description. Additionally, we&#8217;ll delve into the world of Amazon SEO and keyword research, ensuring your products stand out in the competitive marketplace.<\/p>\n<p><strong>Key Takeaways:<\/strong><\/p>\n<ul>\n<li>Amazon product listings act as your virtual storefront, and optimizing them is crucial for sales success.<\/li>\n<li>Amazon SEO is as important as Google SEO, and effective keyword research is the key to visibility.<\/li>\n<li>Tools like Sonar, Keyword Tool Dominator, and Scientific Seller can help you find relevant keywords for your listings.<\/li>\n<li>Components of a great Amazon listing include a descriptive title, high-quality images, key feature bullets, and a detailed product description.<\/li>\n<li>While using HTML in product descriptions is against Amazon&#8217;s terms of service, many sellers still do it for better formatting and presentation.<\/li>\n<li>By optimizing your Amazon product listings with the right keywords and persuasive content, you can increase your sales and attract more customers.<\/li>\n<\/ul>\n<p><!-- Table of Contents --><!--more--><\/p>\n<div class=\"blog-toc\">\n<p>Contents<\/p>\n<ol>\n<li><a href=\"#1\" rel=\"noopener\">What Makes Us Say an Amazon Product Listing Can Sell?<\/a><\/li>\n<li><a href=\"#2\" rel=\"noopener\">SEO Isn\u2019t Just For Google, Amazon Uses it Too<\/a><\/li>\n<li><a href=\"#3\" rel=\"noopener\">How to Find Keywords for Your Amazon Listings<\/a><\/li>\n<li><a href=\"#4\" rel=\"noopener\">The Most Important Parts of Your Amazon Listing<\/a><\/li>\n<li><a href=\"#5\" rel=\"noopener\">Increase Sales By Optimizing Your Amazon Product Listings!<\/a><\/li>\n<\/ol>\n<\/div>\n<h2>How to Create Amazon Product Listings That Sell<\/h2>\n<p>You won\u2019t always need to create an <a href=\"\/integrations\/amazon-warehouse-management\">Amazon listing to sell your products<\/a> . You only need to create one if you want to sell a product that\u2019s not already listed on the Amazon Marketplace. This can happen if you\u2019ve invented or designed a new product, or have an arrangement to distribute a new product. Amazon doesn\u2019t let sellers create duplicate product listings, because the marketplace would become chaos. Customers would be overwhelmed with options.<\/p>\n<p><!-- In-Page Optin Box --><\/p>\n<p class=\"in-content-optin\"><strong>BONUS:<\/strong> Check out Logiwa&#8217;s <a href=\"\/blog\/how-to-start-an-ecommerce-business\" rel=\" noopener\">guide to start a new ecommerce business<\/a>.<\/p>\n<p><!--more--><\/p>\n<h2 id=\"1\">What Makes Us Say an Amazon Product Listing Can Sell?<\/h2>\n<p>It sounds strange at first. Especially if you aren\u2019t used to spending time on your Amazon listings. The logic behind optimizing your Amazon listings to sell is a lot like the logic behind optimizing websites to convert. Your website is up 24 hours per day, 7 days per week right? People can see it anytime they want to. They don\u2019t need you to \u201copen shop\u201d.<\/p>\n<p>Your Amazon listings are the same way. You don\u2019t need to be present for your customers to make a purchase. But what if your products were in a brick-and-mortar store? How would that store look? Would it showcase your products in the best light? Is your store warm and inviting? Or is it dark and cramped, not allowing for a great shopping experience?<\/p>\n<p><em>Your Amazon product listing is like your storefront. Are you presenting the best possible storefront to your customers?<\/em><\/p>\n<h2 id=\"2\">SEO Isn\u2019t Just For Google, Amazon Uses it Too<\/h2>\n<p>Have you ever noticed that when you search for a product on Amazon, the results look a lot like search engine results? That\u2019s because Amazon had to develop SEO for their site as well. How else would they serve up the best results to their customers?<\/p>\n<p>That means you must consider Amazon SEO when you create a Amazon listing. You have to strike a balance between using keywords for SEO and weaving them artfully through your listing for your customers.<\/p>\n<p>We know you didn\u2019t want to hear that you have to do keyword research and learn Amazon SEO for your Amazon listings. It will pay off though when you see those increased sales coming in. If you don\u2019t put the keywords people use to find products like yours\u2026 Well, they won\u2019t find your products.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;auto&#8221; custom_margin=&#8221;15px|auto|15px|auto|false|false&#8221; custom_css_main_element=&#8221;.hbspt-form .legal-consent-container a {||    color: white !important;||}&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; global_module=&#8221;26788&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#481a96 0%|#200741 100%&#8221; custom_padding=&#8221;15px|35px|15px|35px|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;30px&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Request a free demo to learn more about Logiwa WMS.<\/h3>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><!-- [et_pb_line_break_holder] --><script><!-- [et_pb_line_break_holder] -->  hbspt.forms.create({<!-- [et_pb_line_break_holder] -->    portalId: \"3469233\",<!-- [et_pb_line_break_holder] -->    formId: \"350e3ad2-eb09-46b1-9079-3f728ec2c0ea\",<!-- [et_pb_line_break_holder] -->    region: \"na1\"<!-- [et_pb_line_break_holder] -->  });<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;auto&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text ul_item_indent=&#8221;30px&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2 id=\"3\">How to Find Keywords for Your Amazon Listings<\/h2>\n<p>Luckily, there are some free keyword tools you can use to get you started. There are paid tools as well. If you\u2019re just getting started, or you want to test the waters with <a href=\"https:\/\/sellics.com\/blog-amazon-seo\/\" target=\"_blank\" rel=\"noopener\">Amazon SEO<\/a>, free tools can do the trick.<\/p>\n<p>We\u2019ll briefly discuss three of the top tools, although there are more you can search for:<\/p>\n<ol>\n<li>Sonar<\/li>\n<li>Keyword Tool Dominator<\/li>\n<li>Scientific Seller<\/li>\n<\/ol>\n<h3>Sonar<\/h3>\n<p><a href=\"https:\/\/sellics.com\/sonar-amazon-keyword-tool\/\" target=\"_blank\" rel=\"noopener\">Sonar offers quite the set of capabilities for a free tool<\/a>. You can search by keyword or by ASIN (or Amazon Standard Identification Number). Searching for keyword data on an existing ASIN can help you reverse engineer your competitors\u2019 keyword strategy without combing through Amazon listing to guess.<\/p>\n<p>Sonar says they only use data from Amazon\u2019s search engine, not external search engines like Google or Bing. Which is very important. When people search on Amazon, they\u2019re looking to buy. When people search on Google, they could be at different stages of the buyer&#8217;s journey.<\/p>\n<p>Sonar is a database, and it\u2019s updated monthly. So if you\u2019re looking for a very new product, it may not be in their system yet.<\/p>\n<h3>Keyword Tool Dominator<\/h3>\n<p><a href=\"https:\/\/www.keywordtooldominator.com\/k\/amazon-keyword-tool\" target=\"_blank\" rel=\"noopener\">The Keyword Tool Dominator<\/a>. What the program basically does is pull out keyword phrases based on Amazon\u2019s autocomplete feature. When you search for a product on Amazon, you\u2019ve probably seen suggestions pop up to help you in your search. We\u2019ve got an example for you below.<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/XsONIMABKtia_gt_v4F7EH4_-b_e2LOaahpzTKEL30hsEcnv98lz8X0RaKmtLYNC7MVTzJAQsNWs7fA2vtn0xv1DAF2Ht536pOD0eW-ff5QmdGqRw5oToKrM52yYj1hfP6pBHjGC\" alt=\"Amazon Search Bar and Search Term Suggestions\" \/><\/div>\n<p>As you can see, from the original search term \u201cessential oils\u201d, Amazon provided 9 additional search terms based on what Amazon customers normally search for. Keyword Tool Dominator types possible keywords much faster than you, generating more ideas in less time. You can use it three times in a day before they ask you to sign up for free.<\/p>\n<h3>Scientific Seller<\/h3>\n<p>Scientific Seller is interesting. They market themselves as \u201cThe World\u2019s Slowest Keyword Tool\u201d. They say they can generate a few hundred keywords based on your initial query. Then the app slows down. That\u2019s because they start performing searches that are further from your initial keyword.<\/p>\n<p>They this method is valuable because \u201cpeople search for some weird keywords, man.\u201d Scientific Seller\u2019s tool also queries Amazon in real-time, which means all of the data is up-to-date.<\/p>\n<p>Whatever tools you use, start with a fairly broad keyword term like \u201cessential oils\u201d and get more specific from there. You\u2019ll have the opportunity to skillfully place more than one keyword in your Amazon listing.<\/p>\n<p><!-- In-Page Optin Box --><\/p>\n<p class=\"in-content-optin\"><strong>Stay Ahead of the Competition:<\/strong> With all the choices in the market, customers don&#8217;t just care about your product, they care about how quickly they can get it. <a href=\"\/resources\/whitepapers\/warehouse-management-software-whitepaper\" target=\"_blank\" rel=\"noopener\"> Learn how Logiwa helps ecommerce businesses win the battle of the supply chains.<\/a><\/p>\n<h2 id=\"4\">The Most Important Parts of Your Amazon Listing<\/h2>\n<h3>Descriptive Title<\/h3>\n<p>Amazon gives you 250 characters to create a great title. That\u2019s actually quite a bit of writing space. More than they recommend for blog titles anyway. So you may not need all of the characters. Amazon Seller University recommends the following components for a descriptive title:<\/p>\n<ul>\n<li>Product Brand and Description<\/li>\n<li>Product line<\/li>\n<li>Material or key ingredient<\/li>\n<li>Color<\/li>\n<li>Size<\/li>\n<li>Quantity<\/li>\n<\/ul>\n<p>Their example description was Laura Ashley Sophia Collection- 300 Thread Count Pillowcases (Blue, Queen, Set of 2). But what works best for your products may differ. It\u2019s a good idea to place one of your primary keywords in your title, but don\u2019t go crazy. Keyword stuffed titles don\u2019t create the best customer experience.<\/p>\n<h3>Great Product Images<\/h3>\n<p>Clean high-quality images are essential for your Amazon listing. For your primary\/main image, Amazon recommends shooting the product against a white backdrop. You can upload secondary images that show the item being used or in different scenarios.<\/p>\n<p>In this Amazon listing, you can see that this seller followed Amazon\u2019s recommendations. The main image is two folded up pillowcases against a white background. This image should also be 1,000 pixels in height or width. If your image doesn\u2019t meet this size requirement, your potential customers won\u2019t be able to use the zoom feature.<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/xUmG0BqEDUbQeam6QMndURyx1zDIREc0Trd5xijZXNhAolH-VaugyPTc58kORCSukQAo-ydaESESYxQUZjlU_NfkFtWmCZXtNs_POQs5_kxcEboEJx11fmUKcacgK3GDaWQ4Djq9\" alt=\"Amazon Product Listing\" \/><\/div>\n<p>In subsequent images, they show the pillowcases on pillows, and then the pillows on a made up bed. All of the images are clear.<\/p>\n<h3>Key Feature Bullets<\/h3>\n<p>Next, you need to draft your key features bullet points. Customers use the bullet points to help make faster, informed decisions about their purchases. According to Amazon, each bullet should start with a capital letter, and be a sentence fragment. Which means you won\u2019t use end punctuation. Bullet points shouldn\u2019t have pricing or sales information in them either.<\/p>\n<h4>Feature Bullet Mistakes<\/h4>\n<p>Bullet points seem like they should be easy, but there are two common types of mistakes: vague bullets, and overflowing bullets. Vague bullets don\u2019t add to your customer\u2019s knowledge. Overflowing bullets have too much information (and may be keyword stuffed). There\u2019s so much information there, the bullets don\u2019t serve their purpose. You want your bullets to be informative but concise.<\/p>\n<p>Many sellers default to writing bullets that just present the features of a product. You can take this a step further by using a \u201cfeature and benefit\u201d approach, which is common in other marketing channels. You could also lead with the benefit, and then state the feature.<\/p>\n<h3>Detailed Product Description<\/h3>\n<p>You get 2000 characters to close the sale with this customer. The product description is normally pretty far down on an Amazon listing, so if they\u2019re scrolling down that far, they may be pretty close to a decision.<\/p>\n<p>You want to use the product description to answer any questions you think your customer may have. Some of these questions you may already know through product testing. Sparse product descriptions are always a disappointment for customers looking for more information, so take the time to do this. Your product description is a great place for a few relevant keywords, but you don\u2019t want to overdo it.<\/p>\n<h4>To HTML or to Not HTML?<\/h4>\n<p>Strictly speaking, you\u2019re not supposed to use HTML in your product descriptions. However many sellers do. Some use basic formatting to increase word size or add bolding or italics. Other create elaborate HTML for their product descriptions which embeds images and special formatting.<\/p>\n<p>Looking at the video, you can see that this essential oils product description has images and content blocks in the product description. It also has what looks like a more conventional product description beneath all of that. If you look closely though, you can see that they bolded certain phrases to draw the eye.<\/p>\n<p>So while it\u2019s against Amazon\u2019s TOS, many sellers do it. Action hasn\u2019t been taken against them yet. So if you also put HTML into your product descriptions, just keep in mind that one day, Amazon may not play nice about it anymore.<\/p>\n<h2 id=\"5\">Increase Sales By Optimizing Your Amazon Product Listings!<\/h2>\n<p>While there aren\u2019t specific numbers, it stands to reason that if you:<\/p>\n<ol>\n<li>Find the keywords your ideal customers are typing in the Amazon search bar.<\/li>\n<li>Place them into your product listing<\/li>\n<li>Write your product listing with the intent to convert<\/li>\n<li>You will increase your sales!<\/li>\n<\/ol>\n<p><b>Supercharge Your Amazon Sales Today!<\/b><\/p>\n<p>As you embark on your journey to create Amazon product listings that truly sell, remember that success lies in optimization and strategy. By understanding the power of an effective listing, mastering Amazon SEO, and optimizing every component, you can significantly boost your sales on the world&#8217;s largest online marketplace. Don&#8217;t settle for ordinary; aim for extraordinary results!<\/p>\n<p><b>Unlock Efficiency with Logiwa WMS: Your Fulfillment Solution<\/b><\/p>\n<p>Ready to take your Amazon business to the next level? Streamline your operations and elevate your fulfillment processes with Logiwa WMS. Our cutting-edge warehouse management system empowers you to efficiently manage your inventory, orders, and logistics, ensuring seamless operations and happy customers. Supercharge your Amazon sales today with Logiwa WMS \u2013 your trusted partner in fulfillment excellence.<\/p>\n<p><strong>Related Terms<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/why-skus-essential-amazon\">SKU for Amazon Store<\/a><\/strong><\/p>\n<p>An identification code used to track a product, SKU for Amazon is essential to help you reach your full sales potential. Click here to find out more about the importance of SKU on Amazon.<\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/amazon-fba-vs-3pl\">Amazon FBA vs 3PL<\/a><\/strong><\/p>\n<p>Amazon FBA vs 3pl which is better? You can find the answer to this confusing question in this article.<u1:p><\/u1:p><\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/amazon-inventory-management-system\">Amazon&#8217;s Inventory Management<\/a><\/strong><\/p>\n<p>Amazon\u2019s inventory management is the hidden treasure behind the fantastic \u201cAmazon warehouse system.\u201d Click here if you want to learn the secret and apply it to your own business!<\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/amazon-seller-fulfilled-prime-program\">Amazon\u2019s Seller Fulfilled Prime<\/a><\/strong><\/p>\n<p>Amazon Seller Fulfilled Prime grants e-retailers special access to millions of Prime members. Click now and learn the benefits of being an Amazon Prime seller!<\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/amazon-buy-shipping\">Amazon Buy Shipping<\/a><\/strong><\/p>\n<p>With Amazon Buy Shipping, say hi to the savings on time and money for shipping labels. To learn more about Buy Shipping on Amazon, click and read further!<\/p>\n<p><strong><a href=\"https:\/\/www.logiwa.com\/blog\/seconds-ecommerce-warehouse\">Ecommerce Warehouses<\/a><\/strong><\/p>\n<p>A software to manage ecommerce warehouses is the only option for a better operation. Click to learn more how warehouses for ecommerce companies are handled!<\/p>\n<p><a href=\"https:\/\/www.logiwa.com\/blog\/fulfillment-center-vs-warehouse\"><strong>Fulfillment Center vs Warehouse<\/strong><\/a><\/p>\n<p>Fulfillment center vs warehouse which is a better solution? The answers to all your questions are in our new article.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;recommended-content-callout&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#2d6ef9 0%|#6717cd 100%&#8221; background_color_gradient_start=&#8221;#63a2d9&#8243; background_color_gradient_end=&#8221;#3469b2&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px|30px|50px|30px|false|false&#8221; border_radii=&#8221;on|12px|12px|12px|12px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;0px&#8221; box_shadow_blur=&#8221;10px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.09)&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_line_height=&#8221;32px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;text-align: center !important;&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2 class=\"animated growIn slower go\" data-id=\"1\">The Leading Warehouse Management System Integrated With Amazon<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; module_class=&#8221;blog-callout-tiles&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;three-pl&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">3PL<\/h3>\n<p>Cloud 3PL software for high-volume fulfillment excellence<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/industries\/cloud-3pl-software\">3PL WMS Solutions<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;warehouse-management&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Warehouse Management<\/h3>\n<p>Modern digital WMS powers a modern fulfillment experience<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/solutions\/digital-warehouse-management-software\">WMS Solutions<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;inventory-management&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;30px|10px|60px|10px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_vertical=&#8221;13px&#8221; box_shadow_blur=&#8221;30px&#8221; box_shadow_color=&#8221;rgba(74,75,109,0.37)&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#413885&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Inventory Management<\/h3>\n<p>Improve your inventory across your supply chain.<\/p>\n<p>&nbsp;<\/p>\n<p class=\"more\"><a class=\"read-more\" href=\"https:\/\/www.logiwa.com\/industries\/ecommerce-inventory-management-software\">IMS Solutions<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article, we&#8217;ll guide you through the essential steps to create Amazon product listings that are not just informative but optimized to sell. We&#8217;ll explore the importance of an effective product title, high-quality images, key feature bullets, and a detailed product description. Additionally, we&#8217;ll delve into the world of Amazon SEO and keyword research, [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":9623,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"You won\u2019t always need to create an <a href=\"\/amazon-inventory-management\" rel=\" noopener\">Amazon<\/a> listing to sell your products. You only need to create one if you want to sell a product that\u2019s not already listed on the Amazon Marketplace. This can happen if you\u2019ve invented or designed a new product, or have an arrangement to distribute a new product. Amazon doesn\u2019t let sellers create duplicate product listings, because the marketplace would become chaos. Customers would be overwhelmed with options.\r\n\r\n<!-- In-Page Optin Box -->\r\n<p class=\"in-content-optin\"><strong>BONUS:<\/strong> Check out Logiwa's <a href=\"\/blog\/how-to-start-an-ecommerce-business\" rel=\" noopener\">guide to start a new ecommerce business<\/a>.<\/p>\r\n<!--more-->\r\n<h2>What Makes Us Say an Amazon Product Listing Can Sell?<\/h2>\r\nIt sounds strange at first. Especially if you aren\u2019t used to spending time on your Amazon listings. The logic behind optimizing your Amazon listings to sell is a lot like the logic behind optimizing websites to convert. Your website is up 24 hours per day, 7 days per week right? People can see it anytime they want to. They don\u2019t need you to \u201copen shop\u201d.\r\n\r\nYour Amazon listings are the same way. You don\u2019t need to be present for your customers to make a purchase. But what if your products were in a brick-and-mortar store? How would that store look? Would it showcase your products in the best light? Is your store warm and inviting? Or is it dark and cramped, not allowing for a <a href=\"\/blog\/data-customer-experience\" rel=\" noopener\">great shopping experience<\/a>?\r\n\r\n\u00a0\r\n<div><img src=\"https:\/\/www.logiwa.com\/hubfs\/boutique-clothes-clothing-264554.jpg\" alt=\"boutique-clothes-clothing-264554\" \/><\/div>\r\n<em>Your Amazon product listing is like your storefront. Are you presenting the best possible storefront to your customers?<\/em>\r\n<h3>SEO Isn\u2019t Just For Google, Amazon Uses it Too<\/h3>\r\nHave you ever noticed that when you search for a product on Amazon, the results look a lot like search engine results? That\u2019s because Amazon had to develop SEO for their site as well. How else would they serve up the best results to their customers?\r\n\r\nThat means you must consider Amazon SEO when you create a Amazon listing. You have to strike a balance between using keywords for SEO and weaving them artfully through your listing for your customers.\r\n\r\nWe know you didn\u2019t want to hear that you have to do keyword research and learn Amazon SEO for your Amazon listings. It will pay off though when you see those increased sales coming in. If you don\u2019t put the keywords people use to find products like yours\u2026 Well, they won\u2019t find your products.\r\n\r\n<a href=\"https:\/\/www.logiwa.com\/resources\/guides\/order-picking-guide\" rel=\" noopener\"><img style=\"width: 1200px;\" src=\"https:\/\/f.hubspotusercontent30.net\/hubfs\/3469233\/chub_backup\/Order%20Picking%20Methods%20Guide.png\" alt=\"Order Picking Methods Guide\" width=\"1200\" \/><\/a>\r\n<h4>How to Find Keywords for Your Amazon Listings<\/h4>\r\nLuckily, there are some free keyword tools you can use to get you started. There are paid tools as well. If you\u2019re just getting started, or you want to test the waters with <a href=\"https:\/\/sellics.com\/blog-amazon-seo\/\" rel=\" noopener\">Amazon SEO<\/a>, free tools can do the trick.\r\n\r\nWe\u2019ll briefly discuss three of the top tools, although there are more you can search for:\r\n<ol>\r\n \t<li>Sonar<\/li>\r\n \t<li>Keyword Tool Dominator<\/li>\r\n \t<li>Scientific Seller<\/li>\r\n<\/ol>\r\n<h5>Sonar<\/h5>\r\n<a href=\"http:\/\/sonar-tool.com\/us\/\" target=\"_blank\" rel=\"noopener\">Sonar offers quite the set of capabilities for a free tool<\/a>. You can search by keyword or by ASIN (or Amazon Standard Identification Number). Searching for keyword data on an existing ASIN can help you reverse engineer your competitors\u2019 keyword strategy without combing through Amazon listing to guess.\r\n\r\nSonar says they only use data from Amazon\u2019s search engine, not external search engines like Google or Bing. Which is very important. When people search on Amazon, they\u2019re looking to buy. When people search on Google, they could be at different stages of the buyer's journey.\r\n\r\nSonar is a database, and it\u2019s updated monthly. So if you\u2019re looking for a very new product, it may not be in their system yet.\r\n<div id=\"integrations\" class=\"dark-blue-bg\">\r\n<div class=\"container\">\r\n<div class=\"row\">\r\n<div class=\"col-md-9 mx-auto\" align=\"center\">\r\n<div class=\"integrations-intro\">\r\n<div class=\"animatedParent\" data-sequence=\"500\"><\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<div class=\"row\">\r\n<div class=\"col-lg-4 col-md-6\">\r\n<div class=\"animatedParent\">\r\n<div class=\"integration-box animated growIn go\">\r\n\r\n<span style=\"color: #333333; font-size: 16px;\">Keyword Tool Dominator<\/span>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<a href=\"https:\/\/www.keywordtooldominator.com\/k\/amazon-keyword-tool\" target=\"_blank\" rel=\"noopener\">The Keyword Tool Dominator uses the Amazon Autocomplete to supply you with relevant keywords based on your query<\/a>. What the program basically does is pull out keyword phrases based on Amazon\u2019s autocomplete feature. When you search for a product on Amazon, you\u2019ve probably seen suggestions pop up to help you in your search. We\u2019ve got an example for you below.\r\n<div><img src=\"https:\/\/lh5.googleusercontent.com\/XsONIMABKtia_gt_v4F7EH4_-b_e2LOaahpzTKEL30hsEcnv98lz8X0RaKmtLYNC7MVTzJAQsNWs7fA2vtn0xv1DAF2Ht536pOD0eW-ff5QmdGqRw5oToKrM52yYj1hfP6pBHjGC\" alt=\"\" \/><\/div>\r\n\u00a0\r\n\r\nAs you can see, from the original search term \u201cessential oils\u201d, Amazon provided 9 additional search terms based on what Amazon customers normally search for. Keyword Tool Dominator types possible keywords much faster than you, generating more ideas in less time. You can use it three times in a day before they ask you to sign up for free.\r\n<h5>Scientific Seller<\/h5>\r\nScientific Seller is interesting. They market themselves as \u201cThe World\u2019s Slowest Keyword Tool\u201d. They say they can generate a few hundred keywords based on your initial query. Then the app slows down. That\u2019s because they start performing searches that are further from your initial keyword.\r\n\r\nThey this method is valuable because <a href=\"https:\/\/app.scientificseller.com\/#\/\" target=\"_blank\" rel=\"noopener\">\u201cpeople search for some weird keywords, man.\u201d<\/a> Scientific Seller\u2019s tool also queries Amazon in real-time, which means all of the data is up-to-date.\r\n\r\nWhatever tools you use, start with a fairly broad keyword term like \u201cessential oils\u201d and get more specific from there. You\u2019ll have the opportunity to skillfully place more than one keyword in your Amazon listing.\r\n\r\n<!-- In-Page Optin Box -->\r\n<p class=\"in-content-optin\"><strong>Stay Ahead of the Competition:<\/strong> With all the choices in the market, customers don't just care about your product, they care about how quickly they can get it. <a href=\"\/resources\/whitepapers\/inventory-management-software\" target=\"_blank\" rel=\"noopener\"> Learn how Logiwa helps e-commerce businesses win the battle of the supply chains.<\/a><\/p>\r\n\r\n<h3>The Most Important Parts of Your Amazon Listing<\/h3>\r\n<h4>Descriptive Title<\/h4>\r\nAmazon gives you 250 characters to create a great title. That\u2019s actually quite a bit of writing space. More than they recommend for blog titles anyway. So you may not need all of the characters. <a href=\"https:\/\/www.youtube.com\/watch?v=qVQ3FL6EyrQ\" target=\"_blank\" rel=\"noopener\">Amazon Seller University recommends the following components for a descriptive title<\/a>:\r\n<ul>\r\n \t<li>Product Brand and Description<\/li>\r\n \t<li>Product line<\/li>\r\n \t<li>Material or key ingredient<\/li>\r\n \t<li>Color<\/li>\r\n \t<li>Size<\/li>\r\n \t<li>Quantity<\/li>\r\n<\/ul>\r\nTheir example description was Laura Ashley Sophia Collection- 300 Thread Count Pillowcases (Blue, Queen, Set of 2). But what works best for your products may differ. It\u2019s a good idea to place one of your primary keywords in your title, but don\u2019t go crazy. Keyword stuffed titles don\u2019t create the best customer experience.\r\n<h4>Great Product Images<\/h4>\r\nClean <a href=\"\/blog\/when-ecommerce-return-management-costs-go-down-profit-goes-up\" rel=\" noopener\">high-quality images<\/a> are essential for your Amazon listing. For your primary\/main image, Amazon recommends shooting the product against a white backdrop. You can upload secondary images that show the item being used or in different scenarios.\r\n\r\nIn this Amazon listing, you can see that this seller followed Amazon\u2019s recommendations. The main image is two folded up pillowcases against a white background. This image should also be 1,000 pixels in height or width. If your image doesn\u2019t meet this size requirement, your potential customers won\u2019t be able to use the zoom feature.\r\n<div><img src=\"https:\/\/lh3.googleusercontent.com\/xUmG0BqEDUbQeam6QMndURyx1zDIREc0Trd5xijZXNhAolH-VaugyPTc58kORCSukQAo-ydaESESYxQUZjlU_NfkFtWmCZXtNs_POQs5_kxcEboEJx11fmUKcacgK3GDaWQ4Djq9\" alt=\"\" \/><\/div>\r\n\u00a0\r\n\r\nIn subsequent images, they show the pillowcases on pillows, and then the pillows on a made up bed. All of the images are clear.\r\n<h4>Key Feature Bullets<\/h4>\r\nNext, you need to draft your key features bullet points. Customers use the bullet points to help make faster, informed decisions about their purchases. According to Amazon, each bullet should start with a capital letter, and be a sentence fragment. Which means you won\u2019t use end punctuation. Bullet points shouldn\u2019t have pricing or sales information in them either.\r\n<h5>Feature Bullet Mistakes<\/h5>\r\nBullet points seem like they should be easy, but there are two common types of mistakes: vague bullets, and overflowing bullets. Vague bullets don\u2019t add to your customer\u2019s knowledge. Overflowing bullets have too much information (and may be keyword stuffed). There\u2019s so much information there, the bullets don\u2019t serve their purpose. You want your bullets to be informative but concise.\r\n\r\nMany sellers default to writing bullets that just present the features of a product. You can take this a step further by using a \u201cfeature and benefit\u201d approach, which is common in other marketing channels. You could also lead with the benefit, and then state the feature.\r\n<h4>Detailed Product Description<\/h4>\r\nYou get 2000 characters to close the sale with this customer. The product description is normally pretty far down on an Amazon listing, so if they\u2019re scrolling down that far, they may be pretty close to a decision.\r\n\r\nYou want to use the product description to answer any questions you think your customer may have. Some of these questions you may already know through product testing. Sparse product descriptions are always a disappointment for customers looking for more information, so take the time to do this. Your product description is a great place for a few relevant keywords, but you don\u2019t want to overdo it.\r\n<h5>To HTML or to Not HTML?<\/h5>\r\nStrictly speaking, you\u2019re not supposed to use HTML in your product descriptions. However many sellers do. Some use basic formatting to increase word size or add bolding or italics. Other create elaborate HTML for their product descriptions which embeds images and special formatting.\r\n\r\nLooking at the video, you can see that this essential oils product description has images and content blocks in the product description. It also has what looks like a more conventional product description beneath all of that. If you look closely though, you can see that they bolded certain phrases to draw the eye.\r\n\r\nSo while it\u2019s against Amazon\u2019s TOS, many sellers do it. Action hasn\u2019t been taken against them yet. So if you also put HTML into your product descriptions, just keep in mind that one day, Amazon may not play nice about it anymore.\r\n<h2>Increase Sales By Optimizing Your Amazon Product Listings!<\/h2>\r\nWhile there aren\u2019t specific numbers, it stands to reason that if you:\r\n<ol>\r\n \t<li>Find the keywords your ideal customers are typing in the Amazon search bar.<\/li>\r\n \t<li>Place them into your product listing<\/li>\r\n \t<li>Write your product listing with the intent to convert<\/li>\r\n \t<li>You will increase your sales!<\/li>\r\n<\/ol>","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[42,40,43],"tags":[],"class_list":["post-1069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","category-marketing","category-marketplace"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.1 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazon Product Listing | Logiwa | WMS<\/title>\n<meta name=\"description\" content=\"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon Product Listing\" \/>\n<meta property=\"og:description\" content=\"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\" \/>\n<meta property=\"og:site_name\" content=\"Logiwa | WMS\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-04T22:25:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-02T11:28:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Logiwa Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Logiwa Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\"},\"author\":{\"name\":\"Logiwa Marketing\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1\"},\"headline\":\"Amazon Product Listing\",\"datePublished\":\"2019-02-04T22:25:52+00:00\",\"dateModified\":\"2025-05-02T11:28:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\"},\"wordCount\":3020,\"publisher\":{\"@id\":\"https:\/\/www.logiwa.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp\",\"articleSection\":[\"Ecommerce\",\"Marketing\",\"Marketplace\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\",\"url\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\",\"name\":\"Amazon Product Listing | Logiwa | WMS\",\"isPartOf\":{\"@id\":\"https:\/\/www.logiwa.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp\",\"datePublished\":\"2019-02-04T22:25:52+00:00\",\"dateModified\":\"2025-05-02T11:28:10+00:00\",\"description\":\"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage\",\"url\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp\",\"contentUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp\",\"width\":1200,\"height\":500,\"caption\":\"Amazon Product Listing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.logiwa.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Amazon Product Listing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.logiwa.com\/#website\",\"url\":\"https:\/\/www.logiwa.com\/\",\"name\":\"Logiwa | WMS\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.logiwa.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.logiwa.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.logiwa.com\/#organization\",\"name\":\"Logiwa\",\"url\":\"https:\/\/www.logiwa.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png\",\"contentUrl\":\"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png\",\"width\":203,\"height\":66,\"caption\":\"Logiwa\"},\"image\":{\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/logiwa\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1\",\"name\":\"Logiwa Marketing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.logiwa.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g\",\"caption\":\"Logiwa Marketing\"},\"url\":\"https:\/\/www.logiwa.com\/blog\/author\/marketing\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Amazon Product Listing | Logiwa | WMS","description":"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells","og_locale":"en_US","og_type":"article","og_title":"Amazon Product Listing","og_description":"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.","og_url":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells","og_site_name":"Logiwa | WMS","article_published_time":"2019-02-04T22:25:52+00:00","article_modified_time":"2025-05-02T11:28:10+00:00","og_image":[{"width":1200,"height":500,"url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp","type":"image\/webp"}],"author":"Logiwa Marketing","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Logiwa Marketing","Est. reading time":"11 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#article","isPartOf":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells"},"author":{"name":"Logiwa Marketing","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1"},"headline":"Amazon Product Listing","datePublished":"2019-02-04T22:25:52+00:00","dateModified":"2025-05-02T11:28:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells"},"wordCount":3020,"publisher":{"@id":"https:\/\/www.logiwa.com\/#organization"},"image":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage"},"thumbnailUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp","articleSection":["Ecommerce","Marketing","Marketplace"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells","url":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells","name":"Amazon Product Listing | Logiwa | WMS","isPartOf":{"@id":"https:\/\/www.logiwa.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage"},"image":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage"},"thumbnailUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp","datePublished":"2019-02-04T22:25:52+00:00","dateModified":"2025-05-02T11:28:10+00:00","description":"Want to learn how to list products on Amazon? Click here and find out how to write an Amazon product listing that converts your page viewers into customers.","breadcrumb":{"@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#primaryimage","url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp","contentUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2022\/04\/Amazon-Product-Listing-1200-500.jpg.webp","width":1200,"height":500,"caption":"Amazon Product Listing"},{"@type":"BreadcrumbList","@id":"https:\/\/www.logiwa.com\/blog\/how-to-create-an-amazon-product-listing-that-sells#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.logiwa.com\/"},{"@type":"ListItem","position":2,"name":"Amazon Product Listing"}]},{"@type":"WebSite","@id":"https:\/\/www.logiwa.com\/#website","url":"https:\/\/www.logiwa.com\/","name":"Logiwa | WMS","description":"","publisher":{"@id":"https:\/\/www.logiwa.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.logiwa.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.logiwa.com\/#organization","name":"Logiwa","url":"https:\/\/www.logiwa.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png","contentUrl":"https:\/\/www.logiwa.com\/wp-content\/uploads\/2021\/06\/logo.png","width":203,"height":66,"caption":"Logiwa"},"image":{"@id":"https:\/\/www.logiwa.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/logiwa\/"]},{"@type":"Person","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/043e2f377009297229d156ad78ddd2b1","name":"Logiwa Marketing","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.logiwa.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/72c18e66083bb5602064ac82ede054a6ce4df8d3b4681f3dea83802b6994145d?s=96&d=mm&r=g","caption":"Logiwa Marketing"},"url":"https:\/\/www.logiwa.com\/blog\/author\/marketing"}]}},"modified_by":"Baris Duransel","_links":{"self":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/1069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/comments?post=1069"}],"version-history":[{"count":3,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/1069\/revisions"}],"predecessor-version":[{"id":26805,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/posts\/1069\/revisions\/26805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/media\/9623"}],"wp:attachment":[{"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/media?parent=1069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/categories?post=1069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logiwa.com\/wp-json\/wp\/v2\/tags?post=1069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}